A
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B
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C
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D
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E
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N
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S
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A
- alt tag
- A text field which appears when you hover over an image.
B
- black hat
- Tricks used by less scrupulous seo practitioners to try and fool the search engines. Such practices are not recommended by ethical seo professionals such as Really Useful Websites Limited.
C
- click fraud
- Clicks on paid ads that are made for fraudulent purposes, such as generating income for the publisher of a website or exhausting the pay per click budget of a competitor.
D
- digital marketing
- Marketing using one or more digital activities, such as the world wide web, digital television or mobile phones.
E
- e-commerce
- Selling goods and services online, usually via a website.
S
- seo
- Search engine optimisation.
